The most influential person in a doctor's life is another doctor. This is one of the 10 Laws of Physician Engagement.
High-performing financial advisors harness the power of physician evangelism.
Two videos created by the Practice Protection Committee of the American College of Surgeons can help you engage and persuade doctor prospects and clients.
In the first video, transplant surgeon- and former financial advisor -- Mark Aeder, MD, FACS explains the “three A’s” of financial team—advisor, accountant and attorney. (Scroll to the bottom of the page to view the video.)
In the second video. Dr. Aeder encourages surgeons to discuss retirement goals with their spouses or partners and to have a clear understanding of their needs. He then offers his ideas about how to find a financial advisor.
How can you leverage these videos?
Let Dr. Aeder become your own physician evangelist persuading doctor prospects and clients!
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© 2020. Vicki Rackner MD is an author, speaker and consultant who offers a bridge between the world of medicine and the world of business. She helps businesses acquire physician clients, and she helps physicians run more successful practices. Contact her at (425) 451-3777.